As a Futurist and Trend Editor, Vicki Ostrom is a specialist in identifying societal trends and translating them into profitable products. With 20 years…

We kicked off a new marketing series and the overall theme is about focus. Our first post was about the marketing mistakes that keep you from growing and…

Big order fails. Brilliant client saves. Narrow margin orders that went south. Product disasters. Embarrassing client moments. We've all had them. Most of…

Which marketing type are you? Are you the absentee marketer, who thinks marketing should be done when you’ve got nothing else to do? Are you the…

The swag at skucon is a spectacle of its own.

We have a serious sales problem in this industry and it’s called marketing. Your biggest competitor today is not a competing promotional products…

Brian Eno, the famous music producer responsible for producing some of the most iconic artists of all time, such as U2, David Bowie, and Coldplay, once…

commonsku Shops are an easy way to build a quick ordering solution for your clients looking to set up an online store! Whether you are creating a shop for…

We kicked off our 3-part mini-series for year-end planning by talking about sales forecasting and setting sales goals. In this article, we’ll talk about…