Podcast (34)

Welcome to skucast, the #1 podcast for entrepreneurs in the print and promotional products industries. skucast shines a light on our industries' best work, features maverick personalities, and discusses what’s really involved in running a modern print or promotional products business. skucast is the official podcast of commonsku.

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Mar 08, 2017

Episode 24: Supplier Rebates, Terms, and Price Negotiations

Have supplier negotiations gone too far? Do supplier rebates comprise too much of a distributor's bottom line profit? Is the financial viability of the…

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Mar 03, 2017

Episode 23: The Promotional Product Landscape (The Next Five Years)

The promotional products industry is undergoing significant market-force changes. Some changes are noticeable (mergers and acquisition) but some of the…

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Feb 21, 2017

Episode 22: Company Stores, Friend or Foe?

In today’s episode, Mark Graham and Bobby Lehew discuss the potential pitfalls and opportunities with the company store model.In this episode, we discuss:…

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Feb 06, 2017

Episode 21: Tiny Tasks for Ginormous Sales Gain

In today’s episode, Mark Graham and Bobby Lehew share Tiny Tasks for Ginormous Sales Gain.In this episode we discuss: Respecting the difference between…

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Dec 22, 2016

Episode 20: Wishpond best practices and pro tips with CPO Nick Steeves

In today’s episode, we explore the world of marketing automation. For those of you asking yourself “what the heck is marketing automation?” it’s the…

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Nov 30, 2016

Episode 19: making your customers laugh, think and cry with Saul Colt

Today’s episode is part of our skucon speaker series. This is where we track down our speakers who be joining us at skucon in Las Vegas on January 8,…

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Nov 04, 2016

Episode 18: Mergers and Acquisitions with Jamie Watson

On this episode of skucast, we look at the world of mergers and acquisitions in the promotional products industry. We’ll look at questions about when is…

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Oct 29, 2016

Episode 17: Jeremy Lott on Corporate Social Responsibility

In this episode we explore the world of corporate social responsibility and what this really means for our industry. The apparel sector makes up more than…

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Sep 17, 2016

Episode 16: Creating an Effective Marketing Plan with Lee Strom

This is part two of our special series focused on how to do marketing right. In part one we explored how distributors are using marketing effectively with…