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Sep 19, 2023

8 Amazing (and Actionable!) Ideas Overheard at skucamp, Austin!

“Burning Man meets Ted Talk, and they have a little promo baby.”

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Sep 06, 2023

Behind the Branding: skuconX

Since 2015, skucon has been the event everyone in the skummunity eagerly waits for. It's where industry leaders come together, ideas flow, and we raise a…

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Aug 30, 2023

skucon: Celebrating 10 Years of Exploring, Innovating, and Dreaming

It’s not hard to imagine a dark, old-school Vegas nightclub with retro vibes, darkened corners, and a bright blue neon glow. It’s 2015, in downtown Vegas,…

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Aug 24, 2023

Commission Models and Profitability: Why the 50/50 Split Needs an Overhaul

(This article was originally published in June 2018 but was updated Aug 2023. At the end of this article, we list additional resources you might find…

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Aug 09, 2023

How Large Promotional Products Distributors Navigate Change (A Resource List)

Small distributors (less than $2.5 million in annual sales) comprise nearly 50% of the industry’s (reported) $25+ billion in revenue. And according to…

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Aug 03, 2023

Trend Watch: The Barbie Effect — commonsku Blog

A vibrant and powerful color has taken center stage – pink! With the highly anticipated Barbie movie captivating audiences worldwide, pink has emerged as…

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Jul 26, 2023

The #1 Secret Mid-Size Promotional Product Distributors Use to Boost Sales

Is being in the middle a market advantage? Something we’ve noticed: Small distributors (less than $2.5 million in annual sales) now comprise nearly 50% of…

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Jul 25, 2023

commonsku Brings on Investment Partner

The following letter was emailed to all customers on Tuesday, July 25th. July 25, 2023

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Jul 22, 2023

commonsku Shops Talk with RIGHTSLEEVE

Since the introduction of shops this summer, many distributors are discovering how easy it is to create a commonsku Shop and because of it, they are…