AI + Promo: Trends and Tools Every Pro Needs Now

At PPAI Expo, Bobby Lehew’s session exceeded capacity. Distributors were standing, sitting on the floor, and eventually, the fire marshal stepped in. Many distributors had to leave before hearing the full story.

This webinar is your second chance to experience one of the most in-demand sessions at PPAI Expo, and to see how AI is already reshaping how modern distributors work.

In this session, you’ll learn:

• How distributors are using AI today: Based on insights from surveying 400 promo pros at PPAI—what’s working, what’s not, and where the biggest gaps are.
• 10 real-world AI workflows: Actual projects, outputs, and processes for research, ideation, sales, creative work, and automation.
• The AI Toolkit worth your time: The same tools we use at commonsku daily
• How to turn AI insight into everyday workflow: Learn how modern distributors are operationalizing AI inside systems like commonsku, so ideas don’t live in isolation, but drive execution.
• What to focus on now to stay ahead into 2026: A clearer path forward whether you’re just getting started or already experimenting.

This session is for you if you’re a distributor who wants to:

• Move beyond first drafts and experimentation
• Work smarter without adding headcount
• Lead your team through the AI shift with confidence
• Build workflows designed for what’s next

This isn’t a replay. It’s your second chance to view one of the most in-demand sessions at PPAI Expo.