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Episode 336: The “Quiet Work” of a Power Brand: Inside MOTIF’s Unique Culture with Joel Antymniuk
Create and appreciate. That’s the motive that drives Joel Antymniuk, CEO and Founder of MOTIF, a branded merch design agency that builds best-in-class merch experiences for brilliant brands.
Joel founded MOTIF in 2016 and since, has grown their crew and in-house design agency to a full service firm including kitting and online stores. Joel’s passion is embodied in his creed for work: “The real magic isn’t just in reaching our goals; it’s in pursuing them. We need to shift our perspective and realize that happiness and fulfillment in our entrepreneurial lives don’t come from simply hitting targets, but from embracing the process of getting there.”
Joel joins commonsku’s Chief Content Officer, Bobby Lehew to chat about:
- How Motif is transforming from a basic merch company into a branding powerhouse that crafts unforgettable experiences.
- Building meaningful connections with clients through killer design and next-level creativity.
- Investing in brand from the inside out
- Real talk about well-being: the four-day work week and "health day" initiative - a game-changing move that keeps their team happy, healthy, and ready to deliver exceptional client service.
Joel also drops truth bombs about the power of "quiet work," where ditching constant notifications leads to deeper focus and higher quality work.
This episode is a must-listen for anyone who wants to build a thriving business that values creativity, work-life balance, and the power of a strong brand. Join us!
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