Ritz Chhikara

Ritika Chhikara (everyone calls her Ritz) is Content Marketing Manager at commonsku, where she runs content strategy and the blog. She's also executive producer of the skucast podcast, editor of The Backpack, and co-editor of The AI Promo Brief. Before commonsku, she spent six years building content functions at other B2B startups from scratch. Ritz is based in Toronto, has an MBA from Ivey, and before she dove into the world of content she was an engineer. She traded circuits for storytelling, though a few of them stuck. Rumour has it there's a flowchart behind every content strategy she's written, and an AI system running underneath it all. Outside work, she has never said no to a racquet sport, including the ones that are technically paddles.