What’s New on commonsku: 3 Game-Changing Updates Every Distributor Needs to See

We've Been Listening!

The promo industry never stops evolving, and neither do we. Over the past quarter, we've been gathering feedback from distributors like you about the daily challenges that slow down your operations and limit your growth potential.

The message came through loud and clear: you need better insights without the manual work, streamlined processes that actually save time, and checkout experiences that work for both you and your clients.

Today, we're excited to share three major updates that directly address these needs.

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What's New: 3 Updates Designed for Modern Promo Distributors

#1) Data-Driven Insights That Work for You

Running a successful distributorship means making decisions based on real data, not gut feelings. But who has time to dig through dashboards when you're managing clients, suppliers, and deadlines?

What's New:

• Client Comparative Reports: Track sales performance across any date range and identify growth opportunities with side-by-side client analysis

• Report Scheduler: Set up automated report delivery so critical insights land in your inbox without you having to remember to pull them

• Enhanced Dashboard Intelligence: Get the metrics that matter most to your role, surfaced automatically

Why It Matters: Instead of spending time hunting for data, you get actionable insights delivered when and how you need them. This means more time focusing on strategy and client relationships.

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 💡 Current commonsku Customer?
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#2) Automation That Actually Eliminates Busy Work

The promotional products business involves countless moving parts: from lead capture to supplier communication to client updates. The question isn't whether these tasks are important (they are), but whether they need to consume hours of your team's time every week.

The Solution: Our expanded integration with Zapier now connects commonsku to over 7,000 applications, turning repetitive manual tasks into automated workflows.

What You Can Automate:

• Lead capture from your website flowing directly into your CRM
• Automatic client notifications when project status changes
• Supplier communication and order status updates
• Invoice generation and delivery to your accounting system
• Follow-up sequences based on client engagement

The Reality: Every hour your team spends on manual data entry is an hour not spent on sales, strategy, or client service. These automations give you those hours back.

#3) A Checkout Experience Built for Promo

Your clients expect a smooth, professional purchasing experience. At the same time, you need to manage margins, showcase your full product range, and handle the unique complexities of promo ordering.

What's Enhanced:

• Credit Card Fee Management: Choose whether to absorb or pass through processing fees, with transparent options that maintain client trust

• Gallery Layout for Shops: A new scrollable product view that elegantly showcases more items without overwhelming the interface

• Streamlined Order Flow: Faster, more intuitive checkout process designed specifically for promotional products

The Business Impact: Better checkout experiences lead to higher conversion rates and larger average orders. The fee management feature alone can significantly impact your bottom line on larger projects.

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The Bigger Picture: Building for the Future of Promo

These updates aren't just about adding features, they're about building a platform that evolves with the promotional products industry. As client expectations rise and competition increases, distributors need tools that don't just manage their business, but actively help it grow.

For commonsku customers: These features are rolling out now. You'll find them in your existing platform with guided tutorials to help you get the most value immediately.

For prospective partners: These capabilities represent just a portion of what's possible when you have a platform built specifically for promotional products distribution.

What's Next for You

If you're already using commonsku:

Log in to explore these features → They're available now with in-platform guidance to help you implement them effectively.

If you're evaluating options:

Experience our interactive demo → See how these features work within the complete commonsku platform.

If you want to discuss your specific needs:

Schedule a consultation → Our team can show you exactly how these updates address your unique business challenges.

Keep Growing With commonsku

🎧 Industry Insights:
Listen to skucast, commonsku's official podcast, for ongoing conversations about growing your promotional products business.

📧 Stay Informed:
Subscribe to The Backpack newsletter for bi-weekly updates on industry trends and platform enhancements.