Articles

Explore stories, tips, and updates from the commonsku community.
Learn how promo pros are scaling smarter and staying ahead.

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Sep 23, 2025

S&S Activewear, commonsku’s newest Connected+ Supplier, now offers ePOs for Blank Apparel

New: You Can Submit ePOs for your Blank Apparel Merch with S&S Activewear You know that mental checklist you run through for every merch order? S&S…

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Sep 03, 2025

Taking Clients 'Behind the Velvet Rope': A Distributor's Guide to Supplier Storytelling

When Creative Boulevard's Winston Lo wanted to differentiate his promotional products business, he didn't focus on price or speed. Instead, he discovered…

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Aug 27, 2025

Team SCG's AI Marketing Secrets: $3.5M Account Winner Reveals All

Forget everything you've heard about AI replacing creativity. The most successful marketers aren't using AI to do their jobs for them, they're using it to…

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Aug 19, 2025

Your Decorated Orders Just Became Instant: PCNA Canada Decorated ePOs

Finally: Decorated Hard Goods Made Simple With ePOs Every decorated order has the same problem: too many touchpoints, too many delays. PCNA Canada just…

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Aug 07, 2025

The Future of Promotional Products: commonsku's AI & Innovation Update

If you missed commonsku's first ever LinkedIn Live mid-year update, you missed something big. Bobby Lehew (Chief Content Officer) and Charlie Moscoe (VP…

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Jul 31, 2025

From Kit to Campaign: How Whitestone Uses commonsku Shops to Power Sales and Storytelling

Meet Lee Ann From Whitestone When Lee Ann Mazzarisi joined Whitestone as the Executive Director of Brand Operations, she brought more than a design-savvy…

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Jul 29, 2025

We Debunk the Top 3 PromoStandards Myths

Your Product Sourcing Just Got a Major Update You’ve probably heard the term PromoStandards tossed around, maybe in a meeting, maybe while chatting with a…

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Jul 15, 2025

What’s New on commonsku: 3 Game-Changing Updates Every Distributor Needs to See

We've Been Listening! The promo industry never stops evolving, and neither do we. Over the past quarter, we've been gathering feedback from distributors…

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Jul 07, 2025

Navigating Economic Uncertainty: Key Insights from Kyla Scanlon

If you've been feeling like the economy doesn't make sense lately, you're not alone. Kyla Scanlon, the economic commentator who coined the term…