Articles

Explore stories, tips, and updates from the commonsku community.
Learn how promo pros are scaling smarter and staying ahead.

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Nov 09, 2018

Building a Company to Last and a Life to Love with Rod Brown of MadeToOrder, Inc. (A skucamp NOLA Video)

Rod Brown started the Harwood Company, a promotional products distributor, in 1989, grew it to over $13 million in sales and sold it in 2000. In 2003, Rod…

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Nov 08, 2018

3 Quenching Tactics That Will Inspire Clients to Buy More (Business Planning Series, Part 2)

Whether you are a solopreneur or manage a team of salespeople, how do you do business planning that becomes more than wishful thinking? How do we make…

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Nov 05, 2018

Here's the thing about that piece on swag by Elizabeth Segran in Fast Company: she's right.

The $24 billion dollar promotional products industry is up in arms over the Fast Company article by Elizabeth Segran, It’s time to stop spending billions…

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Nov 02, 2018

7 Questions to Dramatically Increase Your Sales (Business Planning Series, Part 1)

Whether you are a solopreneur or manage a team of salespeople, how do you do business planning that becomes more than wishful thinking? How do we make…

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Oct 30, 2018

Easy Over Everything: Simplifying Your Sales Process (A skucamp NOLA Video)

skucamp NOLA was an enriching experience for those who attended and we’ve captured a part of the magic just so that we can bring it to those who weren’t…

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Oct 10, 2018

26 Actionable Ideas from skucamp to Kick-Start Your Growth

Now is when the real work begins. Over the past few days in sultry and sizzlin’ New Orleans, over 130 open-minded entrepreneurs gathered in the art deco…

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Sep 18, 2018

How Brand+Culture Fusion Attracts Clients and Talent (Culture Series, Part 5)

This is the fifth post in a new series on how to build a strong culture in your promotional products business. Culture and brand form a perfect symbiosis.…

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Sep 10, 2018

Does Your Compensation and Culture Align? (Culture Series, Part 4)

This is the fourth post in a new series on how to build a strong culture in your promotional products business. What if the culture of your business could…

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Sep 05, 2018

Ten Tips to Amp Your Experience at skucamp New Orleans!

We’re only a few weeks away from our second annual skucamp event held at the Ace Hotel in New Orleans! When we first envisioned skucamp, we wanted it to…