skucast: Real Conversations for Promo Entrepreneurs

Welcome to skucast, the #1 podcast for entrepreneurs in the print and promotional products industry. The skucast spotlights the bold ideas, untold stories, and creative minds behind the promo industry. Hosted by commonsku, it's where real talk meets real growth.

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Mar 06, 2018

Episode 59: Joe Drayer and Anita Emoff - From Incentives to Engagement

"Incentives" is a word that has been stripped of its meaning and one that commoditizes a much bigger opportunity. And motivation is no longer about…

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Feb 27, 2018

Episode 58: Catherine Graham - How to Kick Ass in Business Development

Proactive business development is one of the most difficult disciplines to develop in a promotional products distributorship.Difficult, largely because of…

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Feb 20, 2018

Episode 57: Janie Gaunce - Building the Agency Model

Many distributors in the industry claim to be a "promotional products agency" but still function, largely, as a traditional distributorship. But Grapevine…

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Feb 13, 2018

Episode 56: Scott Alterman: How The Icebox Keeps It Cool (A skucon 2018 Production)

With over $25 million in sales, Scott Alterman and his business partner Jordy Gamson have a history of taking big risks and charting unconventional paths.…

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Feb 06, 2018

Episode 55: Becoming Fiercely Original with Frank Thompson, Planet Logo

What does it mean to be fiercely original? And how do you evolve, as a brand, to command the kind of clients and work that enable you to thrive at your…

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Jan 30, 2018

Episode 54: Introducing commonsku Collections!

commonsku collections is a brand new in-app tool that allows suppliers to create beautiful collections of product that can be easily shared by a…

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Jan 02, 2018

Episode 53: Podcasting for Lean-Forward Engagement

Tim Paige, host of the ConversationCast, said that “a podcast is a great way to develop relationships with hard to reach people.” We have also discovered…

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Dec 19, 2017

Episode 52: Creating The Life and Business You Want with Justin Carter of BRAND-ON!

Justin Carter, founder of BRAND-ON!, will ski, climb, or rescue a stranded hiker in the middle of the work week.Whether he's traveling to New Zealand or…

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Dec 12, 2017

Episode 51: Dan Taylor and Ben Taylor with BamBams, The Expansion of a Sports Marketing Enterprise

Following the 2002 World Series, the craze of thunder sticks exploded across sports areas and with it, a supplier company began a meteoric rise. In a few…