Women’s sports: "A movement, not a moment"
A Nebraska women’s volleyball match packed a stadium with 92,000 fans. The Iowa vs. South Carolina women’s basketball championship was the most-watched basketball game since 2019. The National Women’s Soccer League hosted more than 1 million fans in 2023, the second year in a row attendance records were broken. Women make up 44% of all participants in sports yet only receive 16% of sports media coverage. And women’s sports merch is a vast $4 billion dollar underserved market according to Sports Innovation Lab's research report "Rep Her". But Ali Krieger, 2x World Cup Champ, is doing something about it. Ali partnered with Klarna + TogetherXR (who produced the stats above) to create a new collab bringing awareness to the lack of women’s merch, “This is more than just a tee shirt. It's a statement of enthusiasm and support for the unstoppable rise of women's sports.” To check out what the change-makers are up to with merch, drop by their shop and check out their statement merch such as this “a movement, not a moment” t-shirt (designed by Mellány Sánchez) or the “Everyone Watches Women’s Sports” tote bag. Women's sports merch should be a trend, let's make it so backpackers!
Meet your new rep comparative report!
We've added a shiny new report to your Reports tab, the Rep Comparative Report!
The Rep Comparative Report allows you to look at invoiced orders by client or by order rep and compare it to the previous month, quarter, or year. Where to find it? It's in the New Reports tab on your left nav > select the Rep Comparative Report > Enter your filters and hit "Get Report." Now, go get those sales, backpacker!
Supercharge Your Growth with Team-Based Selling
Ryan Paules made a commitment to create a different kind of company focused around a team-based selling model, including a unique compensation plan, and it worked! From 2020-2023 they grew 900%. In our latest episode of the skucast, we unpack the story behind what led Ryan to build a different kind of business.
🎙️ After 150 shows and $260 million, Billy Joel wraps up his Madison Square Garden residency and The New York Times highlights the merch.
👀 Hank Green (Green Brothers) launch a sock club for a good cause.
🍻 Marz Community Brewing Co really does mean community. By celebrating and collaborating with creators, they not only highlight amazing designers, they also partner with them to create killer merch.
💔 Even this rad Deadpool and Wolverine broken heart merch can’t save the plot.
🍫 If you know the Tony’s Chocolate backstory, then you’ll love their merch.
👕 Oops. Keith Urban wore a Buc-ee’s t-shirt on stage, problem was, it was in Wisconsin, home of beloved Kwik Trip, and fans were kwik to notice. 😂
🌎 Check out this really cool limited edition Pepsi can design series “expressing global diversity through design” and while you’re at it, check Pepsi’s design home and rad inspo-books (some great merch in there!)
💨 Online Ceramics broke up. Nope, not a band, and not a pottery maker, the OC was known for some of the most iconic A24 t-shirts ever made, but the famous graphic tee duo is parting ways. For a cool backstory on the brand’s history, check out A24’s homage, Tricker’s Cabin.
⛰️ Graphic designer goes viral over simple Olympic merch and her merch store is pretty sick.
