When Dean Caravelis, CEO & Founder of Blezoo, launched his promotional marketing agency he started with a blank sheet of paper. No partners, no funding, and no experience in the industry.
What’s more: He started in 2008, in the middle of the deepest part of a recession.
He did have one advantage: As a former CMO, he knew the ideal customer well.
In our chat today, Dean will share some-real time tactics and ideas that will help you build a brand that people want to connect with (through every business touchpoint). From the way your team communicates to generous marketing, Dean combines his experience as both client and distributor to help you build a brand your customers will like, love, and trust!
You can learn more about Dean & Co at Blezoo and follow along with him as he interviews some of big names in business and marketing, at DeanCaravelis.com.
Are there corners of your business that are “pitch dark?”
During our interview, we asked Dean how commonsku has enabled him to have more control over his business and he said that without it, parts of your business are “pitch dark.” You can’t manage what you can’t see and can’t measure.
At commonsku, we’ve created the best engine in the industry that not only powers your team through faster workflow solutions but the platform that enables leaders more transparency and control over their future growth. An example is our detailed reporting and analytics.
Ready to get more visibility and grow? Book a 1-on-1 with our team!
