Episode 286: Sales Leadership at Scale with Steve Cuthbert, CRO SanMar

What is the most important factor in running a sales organization that produces over $2 billion in revenue annually?

That’s what chat about today with Steve Cuthbert, the Chief Revenue Officer at SanMar. Steve has over 25 years of experience in the outdoor textile industry and, prior to joining SanMar was the VP of Sales for North Face.

Today we talk with Steve about sales leadership, technology, and SanMar’s recognition by the Wall Street Journal as one of 2022’s best-managed companies alongside companies like Apple and Microsoft!

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